Playtech BGT Sports or the PBS, the King of Gambling and financial trading founded in 1999 and expanded across 13 countries with 5000 employees, is all set to create new records. Playtech has been recently taking the news headlines by storm, because of some new deals that the sports giant is entering into. Recently, it has increased the SSBT presence with a wide array of new deals coming up. The new deals include signing the agreements with Wilf Gilbert, BG Bet, Star Sports Mayfair, Victoria Gate Casino, and Sean Graham like platforms.
The extension of the multi-layer deal with Paddy Power will increase the overall number of SSBTs, to drive in more laying opportunities for the users, with a focus on incrementing the revenue growth for each terminal offers. John Pettit, the managing director of Playtech BGT sports at Asis, UK, Ireland, and Australia, said that the Playtech team is already ready to take up new challenges to embrace the latest technology and retail trends as they are coming.
He added, “The various deals we have signed with new and existing operators alike prove that there is a hunger amongst independent operators to adapt and thrive in the space, offering their customers the increased range of betting opportunities they now expect. Our SSBTs are unmatched in the incremental revenue generated through in-play betting and an extensive choice of markets and sports, giving independent operators the competitive edge required to compete with the greater marketing spend of others.”
This shows Playtech’s paramount endeavor to bring in more betting opportunities for users in easier ways.