Betfair Affiliates Review 2023: Get Revenue Share Up to 40%

Betfair is one of the world’s largest and most creative online betting firms. It has been here for a while, allowing people to make some money. Betfair affiliates offers you the opportunity to make significant commissions by recommending your customers to various gaming products, including betting exchange, casinos, poker, and specialised games. Your players can bet at odds established by each other instead of by a bookie on the betting exchange, adding an appealing twist to the sports betting experience.

Many people who currently bet online on casinos and slot machines will know the Betfair name. It’s no surprise, then, that their plan is already one of the most successful.


Official Website
Established Year 2000
Base Commission Up to 40% revenue share + 5% Sub-affiliates
Commission Type Rev Share
Payment Frequency 30 days cycle
Payment Methods Bank Wire Transfer, EntroPay, NETELLER & Skrill
Minimum Payment £50
Withdrawal Limit Minimum £100
Currencies British Pounds, USD, CAD, Euros, AUD, HK, and Swedish Kroners
Affiliate Software NetRefer
Revenue Share Up to 40%
Cookie duration Session
Negative Carryover No
Bundling No
Admin Fee No
CPA Upon request to the affiliate manager
CPL Upon Request to the affiliate manager
How They Pay Bank Wire Transfer, Skrill, and Neteller.

Key Details About Betfair Affiliate Program

Before starting any affiliate program, it’s often a good idea to check into some important platform details. Otherwise, you’ll never know how much money you can make. But what distinguishes the Betfair affiliate program from the rest? What should you be on the lookout for and consider? Let’s look deeper at what you may expect after you start.

Commission Details

Betfair Affiliates can earn 30% revenue share in the first year, 20% revenue share in the second year, and 15% revenue share in the third, fourth, and fifth years. It’s not just a platform that suits you as a customer for Betfair affiliations. Still, this partnership has paid equal attention to creating a way for its affiliates to earn money.

If you join the Betfair affiliate program as a brand, you can earn revenue shares of up to 40% per year as long as you stay with the company and do not change the items you advertise. Partners who supply clients with gaming, casino, poker, and bingo will receive a 30% lifetime discount. Lifetime partnerships with this affiliate’s service provider ensure you can accurately forecast and analyse your possible revenue prospective.

However, if you opt for the commission portion of the affiliation, you can make even larger percentages of the total revenue gains.


Betfair’s sub-affiliates program allows affiliates to enjoy a portion of sub-affiliates’ revenue. Affiliates that refer other affiliates to the program receive a 5% commission on their traffic. The affiliate owns the sub-affiliate, who receives a sub-affiliate commission for the entire life.

Payment Details

Betfair Partnerships is a well-known and dependable affiliate network that is used by a variety of gaming companies. This platform’s particular and extraordinary ability is due to many benefits. You can choose from a variety of payment methods at Betfair. The process of managing transactions is quick and is well-known for its honest and prompt withdrawal policy.

In terms of payment, there are numerous options. You can pay with Entropay, Bank Wire Transfer, or various credit cards, with PayPal being the most popular choice.


The platform has chosen the best software available for the software that will be used to construct this unique affiliate program. Netrefer is the software which is an outstanding, well-known, and extraordinary software provider. Many affiliate programs and other platforms in the online gaming business have used this software.

The Betfair Partnerships network completes the growing variety of online casino games approved by Betfair gambling due to this Netrefer software.

Restricted Countries

France, Turkey, USA are some of the few countries where this platform has been restricted for the affiliate program.

Betfair Affiliates has alerted their affiliates that they will no longer pay CPA or revenue share fees to affiliates from countries other than the United Kingdom, Ireland, Spain, Denmark, Italy, Sweden, Portugal, the Czech Republic, and Hungary, the Netherlands, and Romania. You will not be paid a commission on referred players from any country where Betfair doesn’t accept players.

Betfair Affiliate Brands

The finest Betfair affiliate program brand has to be Betfair’s most well-known brand, Betfair Sports, their online betting market. Betfair Sports is easier to sell due to its global recognition, and its bets are generally 15% better than conventional sportsbooks.

Betfair Casino and Betfair Poker are two more profitable Betfair affiliate programs. All three provide excellent income percentages, cross-brand commission options, and well-designed dynamic ads and live betting tickers with above-average click-through rates (CTR).


UKGC and MGA are two licences given to the Betfair Affiliation Program. The platform is licensed and regulated in the United Kingdom, and these affiliates are currently licensed in nine different countries.

Accepted Currencies

Except for the United States, Betfair embraces players from all over the world. Their primary target markets are the United Kingdom, Europe, and Asia. They accept currencies like British Pounds, US Dollars, Canadian Dollars, Euros, Australian Dollars, Hong Kong Dollars, and Swedish Kroners. Only these currencies are used to process affiliate commission payments.

Available Game Types

Betfair is known for its quality and the variety of games it offers its users globally. The platform has emerged as one of the busiest and most used platforms in the online betting arena in recent years.

These are the game types that you’ll find on Betfair:-

  • Bingo
  • Casino
  • Casino – Live Dealer
  • Poker
  • Skill Games
  • Sportsbook
  • Sportsbook – Betting Exchange
  • Sportsbook – Mobile

Tools and Banners

The Betfair affiliate backend is simple to use and displays current month information such as views, sales, new subscriptions, revenue sharing commissions, sub-affiliate commission, and overall profits. In the dashboard, you’ll also find affiliate news and the best-performing media.

The media gallery contains all the affiliate marketing resources an affiliate requires to promote Betfair. The XML feeds assist sports betting affiliates by focusing on topics such as podcasts related to European football. Poker, sports, casino, gaming, and sub-affiliates are included in the banners. The category area is enormous, and then there are the languages available. The banner size options are perhaps the most extensive of any affiliate program, with animated gifs and flash banners for the affiliates.

Types of Partnerships on Offer for the Affiliates

Betfair offers its partners an intriguing program of hybrid, CPA, and revenue-sharing arrangements. The company offers a variety of intriguing products, including online betting affiliate marketing, casino sites, virtual sports, and more. With amazing revenue offers for certain games and promotions and referring additional people as affiliates to the network, you can enormously increase your income at the Betfair Partnership program.

It is crucial, though, that you pay special attention to the affiliate program’s explicit terms and conditions. That is the only way to know if this is a good fit for you and if you will get the desired results and commissions.

Creating an account in Betfair Affiliates

It’s easy to join Betfair’s affiliate program and become a partner. You may sign up online with only a few details and be up and running in hours. However, you should be informed that there would be some terms of service that you must read before proceeding.

Once you complete the signup process by filling out the details on the online casino affiliate site page, you must wait for approval before beginning the process. Approval of affiliate applications typically takes 1-2 weeks. You can contact the Betfair team at [email protected] if the affiliate managers have not assessed your request even after two weeks. If approved for the program, the affiliates may immediately begin referring consumers by placing the banners or text links on their website provided by the platform itself.

Pros and Cons of Betfair Affiliates

Pros Cons
There is no negative carryover. The platform is not open to players from the United States.
There will be no bundling. The commission is only paid in British pounds.
Revenue Commissions are earned for the rest of your life on all the purchases. Affiliates that are registered with Sterling Tax must directly request the monthly payout.
There are numerous payment options available.
The minimum payment is only £50.
There are no administrative costs.
NetRefer is a popular software program.

Conclusion: Betfair Affiliates Review

Betfair is a well-known platform that has won numerous honours. The high degree of confidence and trust they get is one of the reasons for their success in the online gaming business, which sets them apart from the varied partnership programs available in the affiliate market.

The foremost benefit to examine is the generous income share provided by Betfair Partnerships (around 40%), which happens to be commendable. In the same way, partners can earn through commissions by the percentage of sales for the rest of their lives at a set percentage of 30%. That gives you some assurance as to the efforts you have put in. The moment all of the mentioned benefits and deals are considered, not to mention the promotional tools, you have a pleasant partnering platform that is guaranteed to deliver tremendous returns.


What Is the Minimum Threshold of Betfair Affiliates?

The Betfair affiliates program has a low cash threshold, requiring only £50 in your cash pot at any given time to withdraw funds.

Do Betfair Affiliates Have Sub-Affiliate Commissions?

Yes, the sub-affiliates can earn up to 5% sub affiliate commission through the sub-affiliate program of this platform.

Do Betfair Affiliates Offer Cpa or Hybrid Deals?

Yes, it does. But you can only avail these deals by sending a request to the affiliate managers and getting it approved by them.

Do Betfair Affiliates Have Negative Carryover?

No, there is no negative carryover at Betfair Affiliate Program.

What Amount of Revenue Share Does Betfair Partnerships Offer?

The extraordinary income split that Betfair Partnerships offers to its affiliates is the reason for the affiliate program’s widespread popularity. They provide a rather reasonable revenue split that may go upto 40% even, which is a fantastic value when matched to other online gaming affiliates.

What Is That Software That Betfair Partnerships Program Use?

Netrefer is the software used by Betfair Partnerships. Their extremely unique software development methodologies have made them a well-known and widely used platform globally.

What Payment Methods Are Accepted by the Betfair Partnerships Program?

Payment methods such as Entropay, PayPal, Bank Wire Transfer, and other card choices are available on the Betfair Partnerships platform for deposit and withdrawals when needed.

How Do I Become an Affiliate in the Betfair Affiliate Program?

To join the Betfair Affiliate program, just apply to the company’s website and expect a response of approval from them.

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