Branders Partners Affiliate Program is the officially established affiliate program for the Casilando casino. Introduced in 2017, the program helps affiliates earn commissions for bringing casino traffic. After its initial success, the program added brands like Slot Planet, 21 Casino, Playgrand Casino, Amsterdams Casino, and Fruity Casa.
From our Branders Partners review, we can say that affiliates can earn between 25% to 40% at the casino in the form of revenue share. The platform has appointed multiple affiliate managers to help users apply for commission models like CPA and Hybrid. With an additional 5% sub-affiliate commission, the program allows affiliates to maximize their earnings.
These earnings can be withdrawn via payment methods like Skrill, Neteller, and Bank Wire Transfer. Casilando has placed a minimum threshold of 100 euros for the seamless facilitation of the affiliate program. As the platform packs games from iGaming providers like Microgaming, NetEnt, Quickspin, etc., affiliates can easily invite new users to the casino.
|Revenue Share (CPA and Hybrid applicable)
|Skrill, Neteller, and Bank Wire Transfer
|Euro, US Dollar, and British Pound
|25% to 40%
|How They Pay
|Skrill, Neteller, and Bank Wire Transfer
Key Details About Branders Partners
Let’s take a look at the different aspects of the online casino affiliate program of Branders Partners:-
Commission Details & Structure
Branders Partners has made its highly profitable commission model easier for users to conduct affiliate marketing. Here is a quick overview of its commission rates depending on the net revenue amassed by the affiliates:-
|Commission (in the percentage of the NGR)
|0 to 5,000
|5,001 to 15,000
|15,001 to 30,000
The commission is available in the form of revenue share. However, affiliates can apply for additional models like CPA or Hybrid if necessary. It can be done by contacting respective affiliate managers. If the affiliate manager deems fit, the user might access a CPA or Hybrid commission model.
Unlike most of its competitors, the Branders Partners affiliate program offers a sub-affiliate commission to users. The commission rate for sub-affiliation is capped at 5% for every affiliate. Affiliates can use this commission to increase their overall earnings by earning a flat rate for every direct referral. The sub-affiliate commission adds another layer of perks to entice new users to the platform.
Quick payments are a perk every affiliate desires from a casino. Casilando has done a good job at establishing a seamless payment system. It calculates the monthly commission, which is paid on the fifth of every month.
It lets affiliates withdraw the commission via multiple popular payment methods, including Skrill, Bank Wire Transfer, and Skrill. The only currency available for these withdrawals is Euros, and Branders Partners has not imposed any minimum withdrawal threshold for users.
However, every Branders Partners Affiliate must earn at least 100 euros. All affiliates must note that the platform charges an admin fee, which can hinder several users.
The Branders Partners affiliate program uses the renowned EGASS software to help the users. The affiliate management software allows the platform to enable precise data and cutting-edge tools to develop, manage, and expand its affiliate marketing reach.
It supports multiple languages, currencies, and even demographic-specific information. Using the software, every Branders Partners Affiliate can access detailed transaction reports to know better about their invited players. In addition, users can access customized banners, text links, and landing pages with a tracking link embedded.
Given the nature of the gambling industry, most casinos are restricted in several nations. The same is true for the Casilando casino and the Branders Partners affiliate program. The nations where it is unavailable are Belgium, Italy, France, Israel, Turkey, Spain, and the United States of America. Besides these locations, the platform and its affiliate program are accessible to every user regardless of their region.
The licensing of Branders Partners is difficult to specify as it represents multiple gambling platforms, and most of these casinos are licensed and regulated by different authorities. However, most of these platforms are licensed under the Malta Gaming Authority (MGA) and the United Kingdom Gambling Commission (UKGC.) Both of these license-providing authorities are renowned and trusted globally.
Since they conduct multiple assessments before approving a casino, users can rely on the security of the Branded Partners affiliate program.
When Branded Partners was introduced in 2017, it only represented the Casilando casino. However, its constant success attracted multiple gambling platforms to the affiliate program. These casinos are Slot Planet, 21 Casino, Playgrand Casino, and Fruity Casa. Since these highly reliable platforms, the program has become even bigger and more attractive.
Available Game Types
As the program is designed to promote affiliate marketing for multiple casinos, users can access many casino games. These casino games are Blackjack, Keno, Slots, Video Poker, Table Games, Progressive Slots, Roulette, Scratch Cards, Baccarat, Craps, Live Dealer Baccarat, Live Dealer Blackjack, Live Dealer Roulette, etc.
These games hail from iGaming providers, such as ELK Studios, 1X2 Network, Evolution, Blueprint Gaming, Leander Games, Ezugi, Thunderkick, NetEnt, NextGen Gaming, Quickspin, Microgaming, SG Digital, Big Time Gaming, White Hat Gaming, edict e-gaming, Felt, Betdigital, Inspired Entertainment, MetaGU, Play’n GO, Realistic Games, Red Tiger Gaming, SG Gaming, Williams Interactive, Cayetano Gaming, Rabcat, Wazdan, Relax Gaming, Revolver Gaming, Nolimit City, Push Gaming, H5G, Stakelogic, Slingo, and OneTouch Games.
Due to multiple top online casinos being included in the program, players can expect the platforms to add several new gambling games frequently.
Tools and Banners
Regarding tools and banners, affiliates can use the EGASS software. The program offers multiple marketing tools and banners to increase its reach. They can share embedded links, attractive images, and text links for this purpose.
The program suffers from limited currency support. However, it supports multiple popular currencies, including Euro, British Pound, and the US Dollar.
Types of Partnerships for Affiliates
Generally, affiliates can only access a revenue share commission model. However, they can contact an affiliate manager to get additional models like CPA or Hybrid. The CPA or cost-per-acquisition model pays affiliates in terms of the cost incurred for gaining a customer. On the other hand, the hybrid model allows them to get paid through revenue share and CPA simultaneously.
How to Sign Up With Branders Partners?
Here is a step-by-step guide to creating an account in Branders Partners:-
- Launch a browser and open the official affiliate program.
- From the top right section, choose the Sign Up option.
- After reaching the page, submit account information like login and password.
- Now, fill in the title, name, address, and country.
- Afterward, submit information like TAX ID, company, and website.
- In the next section, fill in your email, phone, and fax number.
- Now, submit information like preferred currency, contact method, and language.
- Now, complete the captcha code and coupon code, if necessary.
- Verify every detail and check the Terms and Conditions box.
- Now, tap the Save option and wait until the ID is verified.
Pros and Cons: Branders Partners
Here are the pros and cons of becoming affiliates at Branders Partners:-
|Admin fees applicable
|Licensed by Malta Gaming Authority and United Kingdom Gambling Commission
|Multiple casinos licensed
|Low minimum threshold
|Sub-affiliate commission available
|Quick and timely payments
|Multiple currencies and payment methods
|No negative carryover and bundling
Conclusion: Branders Partners Review
As the official affiliate program of Casilando, Branders Partners has been in the market since 2017. The program enables affiliates to earn 25% to 40% commission for bringing new users. Over the years, the program gradually added brands like Slot Planet, 21 Casino, Amsterdams Casino, Playgrand Casino, and Fruity Casa. Affiliates can even contact an affiliate manager to get help for commission models like CPA and Hybrid. With an additional 5% sub-affiliate commission, the program allows affiliates to maximize their earnings.
These earnings can be withdrawn via payment methods like Skrill, Neteller, and Bank Wire Transfer. The platform packs games from iGaming providers like Microgaming, NetEnt, Quickspin, etc., making it simple for affiliates to invite new users.
Do Branders Partners Have Sub Affiliate Commissions?
Yes, there is a sub-affiliate commission available at the Branders Partners affiliate program. The platform has capped the additional commission at 5%, which can increase their overall earnings significantly. Most affiliate programs do not offer such perks, which makes this program highly appealing to new users. Adding the sub-affiliate commission to the equation can help affiliates earn up to 45% commission on the revenue share.
Are There Any Negative Carryovers at Branders Partners?
No, the Branders Partners affiliate program does not account for any negative carryover.
Do Branders Partners Offer CPA or Hybrid Deals?
Affiliates can only earn between 25% to 40% commission as revenue share. However, contacting an affiliate manager can enable them to access CPA (cost-per-acquisition) and Hybrid deals. The CPA or cost-per-acquisition model pays affiliates in terms of the cost incurred for gaining a customer. On the other hand, the hybrid model allows them to get paid through revenue share and CPA at the same time. The rate for these commission models depends on users and the approved amount by the affiliate manager.
Which Are the Restricted Countries for Branders Partners?
Since online gambling is a highly complex domain, many countries restrict casinos from operating. Branders Partners is also restricted in countries like Belgium, Italy, France, Israel, Turkey, Spain, and the United States of America. Besides these locations, the platform and its affiliate program are accessible to every user regardless of their region.
How Many Brands Does Branders Partners Currently Promote?
The Branders Partners affiliate program was introduced in 2017, and it originally represented only the Casilando casino. Since the program succeeded, numerous brands joined it over time. Currently, it promotes several gambling platforms, including Slot Planet, 21 Casino, Playgrand Casino, Amsterdams Casino, and Fruity Casa.