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How Casinos Stay Ahead in Competition Using Latest Technology?

An Overview of Online Casinos

The popularity of online gaming & betting industry around the world have grown rapidly over the last few years. In 2018, online casinos generated €22.2 billion in gross gaming revenue which was almost 23.2% of the total European gambling market. Since then, the online gaming & betting providers in European countries have increased significantly.

The online casino & gaming industry has built its clientele in various European countries. European online casinos are just like online casinos in other countries, but what makes them unique is the elegance, and grand European touch for casino gaming. One of the primary reasons why online gaming & betting businesses are gaining popularity is that its regulation bodies.

The Popularity of ESport And Betting Game Markets

ESport is the major contributing factor to the popularity of online casinos. Gaming does not require too much money to break. One can play casino games from the comfort of their home with a computer or smartphone. Another advantage of online gaming is that you can play at any time of the day. Other traditional sports may require a ton of equipment, places to play, and organizations to run leagues and teams. The world of online casino gaming is much different and much less complex due to technological advancements.

Here Are Some Reasons for the Increasing Popularity of Gambling Games Apps:

  • Technology Advancement: Advanced technology, especially blockchain, augmented, and virtual reality-enabled applications, create a large fan base worldwide. Excellent graphical capabilities and real-life environments have never caught the attention of online gamers.
  • Convenient Regulatory Environment: Playing poker, betting, and other online gambling games has become more accepted in societies than before.

Playtech’s Partnership with Golden Matrix Group

One of the best examples of technological advancements is the recent partnership of Playtech with Golden Matrix. The world’s largest supplier of online gaming and sports betting software, Playtech collaborates with the Golden Matrix Group, a developer & licensor of social gaming platforms. This partnership will expand both companies’ shares in the online gaming and betting markets.

Under the contract, Playtech will have exclusive rights to distribute GMGI’s ESport, peer-to-peer sports betting games, and its AI player acquisition and retention system across Playtech’s global network.

As online gambling and betting has matured and diversified thanks to massive growth from technology, it has been easier to reach a favorite online casino or betting sites like from any corner of the globe, across various devices. Therefore, we can say that the Internet has changed the scenario of the casino industry for good. With the introduction of instant games, directly accessible from the browser, and mobile applications providing impeccable gaming experiences on smartphones and tablets, the possibilities became endless.

John Scott

John Scott joined the Times of Casino’s team as a news writer. He previously worked with foremost publications as an intern. He holds bachelor of journalism degree and more than three years of experience of writing. In his free time, he enjoys travelling different places.

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