Strengthening their strategic partnership, Pragmatic Play and Broadway Gaming have agreed to take their association to a new level. According to the latest revelation, Pragmatic Play’s slots will go live on the Broadway Gaming platform. Players can now enjoy slot games on Bingo sites of Broadway, and to further leverage the partnership, brands will be effectively utilizing cross-selling opportunities.
Mini-games of Pragmatic Play will be available on Broadway Gaming brands, and to make players aware of the initiative, a promotional plan to advertise slots is being readied by both organizations. Some of the slot games that will make their way on the Broadway Gaming’s platform will include Wolf Gold, Chilli Heat, and Big Bass Bonanza. Not only this, the newly released slots of Pragmatic Play such as Pyramid King also figures in the list of releases that players will have to enjoy through this partnership.
The market has already witnessed many partnerships in the online gaming domain; however, this association is extraordinary due to the extent to which both companies have decided to collaborate. Pragmatic Play will not only provide access to its drop and win promotional tool to Broadway Gaming but also make its Replay feature available to users. It’s indeed an altogether different level of integration that we have never witnessed so far in online gaming history.
The top echelons of both organizations have expressed their happiness on this coming together and hoped that this partnership would open new avenues of growth for both companies besides benefitting the gaming sector’s entire domain in the future.