NeoGames and BIG Brazil partner to launch Caesars Brazil in regulated markets

NeoGames has collaborated with BIG Brazil to introduce its Caesars Brazil business within the certified markets of Brazil.

As per the understanding between the two companies, NeoGames will be responsible for offering its player account management(PAM) platform, sportsbook services, and online games to BIG Brazil. Added to that will be the running items and solutions.

This occurred a month after BIG Brazil divulged that it was looking for accreditation with the Rio de Janeiro State Lottery, Loterj. The President of BIG Brazil International Games, Andre Feldman, had met the President of Loterj, Hazenclever Lopes Cancado, earlier this year and discussed the accreditation issue.

As for the latest collaboration with NeoGames, Feldman says they share the same vision of making their mark in the gaming space in Brazil. In his opinion, this is the absolute correct time to get their act together before the regulated markets in Brazil open their doors. This was the reason for them honing in on NeoGames as the befitting associate to take their individual and collective businesses forward.

In the words of the President and Head of iGaming at NeoGames, Tsachi Maimon, their company will be backing BIG Brazil in capturing a large market share related to gaming in Brazil. Though they were not officially linked with BIG Brazil, they were keeping track of their activities, and when approached for an official deal, they wasted no time to consent.

According to the gaming news, President Luiz Inacio Lula da Silva approved Brazil’s online gaming and sports wagering market in December. Prior to that, there were many mixed reactions regarding Bill 3,626. It was then forwarded to several legislative bodies like Brazil’s Chamber of Deputies, the Economic Affairs Commission, and the Senate.

Initially, there was a tax rate of 18%, which did not go down well with the concerned public and was brought down to 12%.

In the week gone by, Brazil’s Ministry of Finance came out with its game plan to execute fixed odds wagering. This will occur in four phases, each related to a regulatory feature, with a proposed closure by the end of July. There was also the setting up of a regulator, the Regulatory Policy of the prizes and Betting Secretariat (SPA).

John Scott

John Scott joined the Times of Casino’s team as a news writer. He previously worked with foremost publications as an intern. He holds bachelor of journalism degree and more than three years of experience of writing. In his free time, he enjoys travelling different places.

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