Playtech Live recently announced an exclusive partnership with Fremantle. The collaboration will see Playtech Live develop the classic Family Feud franchise.
The global gambling technology leader will expand the franchise for the Live Gaming market. Fremantle is a renowned leader in the entertainment market that has amassed a worldwide footprint.
The fact that Fremantle’s operations are located in a variety of territories makes the company an excellent fit for Playtech Live’s goals. The company that dominates the world market for live gaming aspires to bring Family Feud to audiences all around the world.
Known and loved globally, Family Feud covers several market segments, including the US. The franchise has set a new precedent in the entertainment and gaming industry. A partnership with the UL Family Fortunes IP is a true testament to the magnitude of the partnership.
According to the gaming news, Even Edo Haitin, the Chief Executive Officer of Playtech Live, commented on the recent alliance. Haitin predicts that the gaming landscape will undergo significant shifts as a result of the partnership with Fremantle. The incorporation of the legendary Family Feud franchise into Playtech’s offerings guarantees an immersive experience for users.
Everyone on the team is delighted to partner with Fremantle, bringing the franchise to the gaming domain. Playtech Live’s vision is always to deliver the best entertainment experience, and the partnership highlights this commitment.
Aaron Berndtson, Playtech’s Head of Strategic Partnerships and Entertainment, also talked about it. According to Berndtson, the team is delighted to embark on this journey with Fremantle. The collaboration with Fremantle marks another milestone in offering captivating and unique experiences to players globally.
Playtech has dominated the technology industry since its founding in 1999. It is anticipated that its association with Family Feud and Fremantle will aid all parties involved in achieving global traction.