Betting News

MaximBet and Kambi Enter into a Multi-year Sportsbook Partnership

MaximBet will integrate Kambi’s sportsbook platform into its service as it spreads across North America.

In addition to Colorado, where MaximBet is already operational, the company intends to expand into Iowa, Indiana, Ohio, New Jersey, and Pennsylvania. In 2022, the company also intends to start in Canada.

According to Daniel Graetzer, CEO of MaximBet, when they started MaximBet late last year, they guaranteed their players the most satisfactory experience possible, both digitally and in person. That promise became a reality because of the partnership with Kambi, the world’s most respected sports betting technology provider.

MaximBet will be able to dedicate additional resources to its quick expansion and real-life experiences that distinguish it from traditional, by-the-book sports betting operators due to this alliance. You haven’t seen anything yet if MaximBet members thought the special incentives, events, prizes, and experiences were fantastic previously.

The partnership will have a small positive effect on Kambi’s revenue in 2022. The agreement comes after the supplier’s strong third-quarter 2021 performance.

Kambi CEO Kristian Nylén expressed his excitement at becoming the only online sportsbook provider for MaximBet, a business dedicated to providing a premium experience to its players. There are many more top sportsbooks that offers huge bonus and rewards!

Carousel Group’s executive team recognizes the value of Kambi’s scalable sports betting technology and services, as well as the ability to innovate on top of its platform and use the Maxim brand’s power.

As they continue to grow their global reach, this is a significant collaboration for Kambi. They hope to work closely with MaximBet to help it expand across the United States.

Kambi Group Plc is a licensed B2C gaming operator’s B2B supplier of sports betting services. The firm offers a software platform that includes a front-end user interface, odds calculation, consumer intelligence, and risk management.

Michael Grant

Michael writes news articles covering covering whole casino industry. He is passionate about online poker games. He regularly contributes in-depth news stories regarding casino industry and legislations.

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