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Pragmatic Play Expands Live Casino Offering With Betplay and Betsson Into Columbia and Europe

Columbia’s Expansion:

Pragmatic Play has entered into a partnership with BetPlay to expand its services to Columbian players as well. All of Pragmatic Play’s live casino games will now be available through BetPlay. Pragmatic Play and BetPlay had already signed a deal earlier in the year. After the success of their initial partnership, they have now decided to expand their agreement into live casino games. With the new agreement, Pragmatic Play’s slot games and their live casino games will be available to players in Columbia. Some of Pragmatic Play’s most popular games like the live dealer games Roulette, Baccarat, Blackjack, and their Mega title series like Mega Wheel, Mega Roulette, and Mega Sic Bio. 

BetPlay is one of the industry leaders in Columbia’s gaming market, and the partnership with them is part of Pragmatic Play’s plan to expand into Latin American markets. Vice President of Pragmatic Play’s Latam Operations, Victor Arias, believes that the collaboration with BetPlay will be beneficial for both their brands. General Manager of Corredor Empressarial, German Segura, has stated that all of Pragmatic Play’s games have become popular among their users until now. Pragmatic Play is a prolific producer of new games. At least five new slot games are added to their portfolio every month, along with an extensive repertoire of bingo games and live casino games.

European expansion:

Pragmatic Play is now expanding into another new market with the help of its deal with Betsson. According to the new agreement, Betsson’s European users will now access Pragmatic Play’s live casino games. The new deal is an extension of an already existing agreement between Pragmatic Play and Betsson. According to the original arrangement, Betsson’s European players could enjoy full access to Pragmatic Play’s slot games portfolio just like With the new deal, live casino games have also been added to the mix. Pragmatic Play’s quick integration with Betsson only shows the flexibility of their advanced single API solution. As per the new Pragmatic Play and Bettson, European players will play some of Pragmatic Play’s live dealer games. The most popular among these are Blackjack Azure, Mega Wheel, and Roulette Azure. 

All Pragmatic Play titles use state-of-the-art 4K streaming to ensure the best experience for players. The games are designed to be immersive and satisfying gaming experiences for users, whether amateurs or professionals.

Pragmatic Play’s Vice President of Malta Operations, Lena Yasir, believes that Betsson is one of the biggest brands in the gaming operator industry. Collaboration with them will help Pragmatic Play extend quickly into the regulated gambling markets of Europe. Yasir further explained that Pragmatic Play’s live casino dealer games have all been developed through the intense hard work of many talented employees and are well-loved all across the globe. 

Betsson Group’s Head of Live Casino, Jamie Busby, has stated that they are happy to include Pragmatic Play’s fantastic portfolio of igames. Busby has also spoken very highly of Pragmatic Play’s live dealer games. 

Jamie Busby believes that their partnership with Pragmatic Play will be long and successful because Pragmatic Play has a wide variety of games to appeal to players from all demographics. Pragmatic Play is a multi-product company with live casino games, slot games, and bingo games. But their USP lies in the fact that they use one single API. Pragmatic Play also adds five new slot games to their portfolio every month. 

Pragmatic Play is hoping that its partnerships with Betsson and BetPlay will help it expand into many new international markets. 


Edna Boykin

Edna Boykin started her career as a financial news writer. And, she was withal active in stock trading. From the commencement of her vocation, she is passionate about online poker games. As she likes to play poker and roulette, she knows the casino industry exhaustively. She recently joined Times of Casino as a news writer. She regularly contributes in-depth breaking stories and news updates of the casino industry.

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