Casino affiliate marketing is currently trending in the world of online gaming. The online brands and products operated by the Betway group are represented by the Betway Partners affiliate network, founded in 2005. The group’s casino brands, powered by Microgaming software, provide a wide variety of cutting-edge games in addition to its sports, bingo, poker, and betting offerings. Headquartered in Malta, the program is currently at the forefront of global online casino affiliate marketing schemes. Let’s have a detailed study about this program in the Betway Partners review.
|Net Revenue Share and Cost Per Acquisition (per request)
|1 to 10 business days
|Bank Wire Transfer, EcoPayz, Neteller, Skrill, PayPal, and WebMoney
|€100 or equivalent in other currency
|No Maximum Limit
|Euros, British pounds sterling, Australian Dollars, Swedish Krona, and US dollars
|Up to 45%
|How They Pay
|Bank Wire Transfer, EcoPayz, Neteller, Skrill, PayPal
Key Details About Betway Partners Affiliate
Now that we have a general idea of what this program is all about, let’s have a comprehensive look at some of its key features.
Most Betway Partners affiliates receive compensation via a customary revenue-sharing scheme, and the affiliate promotes players to the casino under this scheme through trackers on their website. The affiliate is then compensated with a commission based on the net revenue generated by the players’ play, which is calculated as gross revenues after subtracting fraud costs, operating expenses, and taxes.
According to the number of new players that make monthly deposits that an affiliate brings in, commission rates are tier-based. There is a restriction regarding inactivity; however, affiliates should review the terms and conditions of the website for further information.
This program’s negative carryover enables Betway Partners to carry over players’ negative balances to subsequent months. There is no bundling because the program advertises more than one brand.
A CPA plan is also available at the program to eligible affiliates. Affiliates earn one-time payouts instead of revenue-based commissions under this scheme.
|No. of New Referrals
The sub-affiliation allows Betway’s affiliates to maximize their earnings. The affiliate is subsequently compensated with a fee equal to a fixed percentage of the earnings of all direct sub-affiliates. The sub-affiliate commission for this program is tiered, and the tier-1 earnings can go only as high as 2%.
Following the conclusion of each month, the affiliate program normally pays all eligible affiliates within 10 business days. To be eligible, an affiliate must have at least €100—or the equivalent in another currency—in their commission account. Payments can be processed in a wide range of foreign currencies, including US dollars, Australian dollars, British pounds sterling, Swedish krona, and Euros.
The online casino offers a choice of payment methods, including checks, EcoPayz, Neteller, Skrill, PayPal, and WebMoney. A far higher withdrawal barrier of €700 or the equivalent in another currency is required for those who need a bank wire transfer. No administrative fee is deducted from commission payments.
The program uses the Betway proprietary software platform to assist affiliates in managing their business operations. This platform offers affiliates adequate tracking and reporting tools to determine which marketing methods are most effective for their online portals, even though it lacks some features in many third-party software solutions.
Although there are no geographical restrictions for Betway Partners affiliates, the products might be restricted in some countries owing to local laws and regulations.
License and Regulated Jurisdictions
The Betway Partners affiliate program and the products have been properly licensed under the authority of the UK Gambling Commission and the Malta Gaming Authority. It means that the brands can be marketed in Europe and most of the regions on other continents.
The multi-brand platform from Betway Partners has listed several reputed casinos, bingo, and sportsbook establishments. Here is a list of what can be found on the Betway Partners platform.
- Betway Casino
- The Hippodrome Casino
- Spin Casino
- Bingo On the Box
- Dream Bingo
Available Game Types
The affiliate program provides a variety of thrilling games from the top operators to advertise. At the moment, it consists of the following.
- Casino Games
Tools and Banners
Marketing tools and banners included in the affiliate program package are available following registration. The program has many banners with text links to add to your website. Affiliates can be creative in the media center, allowing banner modification for their website. Members can also request exclusive and bespoke banners with affiliate managers.
Betway Partners offers a suite of different currencies to make payments, unlike many other affiliate programs. It considerably helps the users with the exchange costs they might otherwise incur. Here is a list of currencies available for payment at The affiliate program.
- US dollars
- Australian dollars
- British pounds sterling
- Swedish krona
Types of Partnerships for Betway Partners Affiliates
The program offers only two types of partnerships to affiliates. The primary partnership offered by Betway Partners is the Net Revenue Share, where the members get a portion of the revenue they manage to bring to the products. However, depending on user request and eligibility, they can also access the Cost Per Acquisition model, where they get paid a specific sum for each player they bring in.
Creating an Account in Betway Partners
The straightforward model of the affiliate casino program has made joining the platform even easier. These are the necessary details to help you get started with this amazing affiliate program:
Fill in the Application
- Click the “Register Here” link on the Betway Partners home page.
- Application page loads. Fill every field marked with an asterisk (*).
- Users should set up their username and password to complete the application.
- After submitting the form, they are sent to the payments section, where they must select a payment method and provide the required data.
- Application is submitted to an affiliate manager for review after the form after filling the form.
- When the verification is complete, the affiliate manager will grant them access to the affiliate marketing resources and let them know via the designated contact methods.
Every application is carefully considered on a case-by-case basis, and once accepted, you may immediately begin earning money. You can begin to earn commission on all players you introduce to Betway Partners with the assistance of our knowledgeable affiliate managers.
Pros and Cons: Betway Partners
|Revenues from different products not bundled
|Negative revenue from the previous months will be carried on to subsequent months.
|Customizable CPA plan to qualifying affiliates
|Program’s terms and conditions involve an inactivity clause
|Offers lucrative sub-affiliate commission model
|Lowest minimum monthly payment thresholds
|Net revenue share offered to affiliates without any admin fees
|Offers several payment options
Conclusion: Betway Partners Review
The Betway Partners affiliate program takes great satisfaction in the excellent relationships it builds with its affiliates and the services it offers. The multilingual gambling website and the license from Malta Gaming Authority have so far helped them branch out to find affiliates from several countries around the globe.
Anybody can join the program and will discover that it is profitable over time if they refer people consistently. The program’s payment options are one distinctive feature that jumps out. Up to five payment options are available, and PayPal Wallet is the most favored. Since it guarantees quick transfers and is safe and secure, players adore the e-wallet. This and the 128-bit Cloudflare encryption should reassure them that they are protected. Users also stand a chance to up their earnings through sub-affiliate commissions.
What is Betway Partners?
Betway Partners is an affiliate program that helps market a suite of the reputed casino, bingo, sportsbook, and eSports brands from the iGaming sector.
With Which Casino Brands Does the Affiliate Program have a Relationship?
The primary brand offering of the program is Betway Casino. However, they also have brands like Dream Bingo, The Hippodrome Casino, Spin Casino, and Bingo On the Box.
Do Betway Partners Offer CPA or Hybrid Deals?
The program does offer a CPA model based on user requests to the affiliate manager. According to the reports on the website, the program does not support the hybrid model.
Which Nations are Prohibited from Using Betway Partners?
There are no geographical restrictions on affiliates who wish to join the affiliate program. Nonetheless, players must refer to the terms to know if they can access the products.
Which Payment Methods Does the Affiliate Program Provide?
Withdrawals at Betway Partners can be received through Bank Wire Transfer for a minimum of €700. On the other hand, wallets like EcoPayz, Neteller, Skrill, PayPal, and WebMoney come with a minimum threshold of €100.